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Does automation replace employees?

It removes routine tasks but does not replace expertise. Employees no longer waste time on copy-paste work and can focus on what truly adds value: analytics, customer service, product development.

In many cases, automation did not reduce staff but alleviated overload and enabled growth without additional hires. Automation works not instead of people, but for people.

What’s the difference between RPA and custom automation?

RPA (Robotic Process Automation) is when software mimics user actions: clicking buttons, copying data, working with interfaces. It's quick, no code changes needed, but not always stable and hard to scale.

Custom automation is "under the hood" solutions: integrations between systems, APIs, custom modules, microservices. It's more flexible, reliable, and better integrated into your infrastructure.

We usually combine them: RPA suffices for some tasks, deep integration for others. Again, it all depends on the task.

Do you train our team to work with new solutions?

Yes. We provide onboarding for the team, write short instructions, record screencasts. If needed, we conduct live sessions with Q&A. Our goal is to ensure that after launch, you don't need to ask the developer every step. The system should be understandable and controllable from within the company.

Can you automate processes between multiple systems?

Yes, and that's usually where we start. In most companies, CRM, ERP, CMS already exist but don't interact; we act as translators: collect data from one system, process it, and transfer to another while preserving logic.

We have experience with integrations for CDP, PIMCore, marketplaces, payment systems, delivery services, corporate portals.

What if our software has no API?

Then we find workarounds. If the system is completely closed, we use RPA or interact directly with databases. In some cases, we wrote parsers or proxy layers that allowed integration with incompatible systems.

The goal is to make everything work in real conditions, even if the software provider didn't think about APIs.

How do you ensure security during automation?

First, all operations are logged: you can always see who did what. Second, data access is role-restricted, and confidential information is encrypted. Connections to third-party systems only via secure channels with authorization.

In BI and e-commerce cases, we additionally implemented column-level access control, authorization systems, payment data encryption, and traffic auditing. Security is the foundational layer of any solution.

What happens if automation stops working?

The system does not just break; it logs the error and sends a notification (to chat, email, or a monitoring system). We always add logging so you can see at which stage everything stopped. If a process is critical, we enable fallback scenarios or duplication. In support, we respond quickly to incidents and can promptly restart or restore the process. Our task is to have a plan B when something goes wrong.

How do you evaluate automation effectiveness?

We always document the expected outcomes: less manual work, fewer errors, faster data access, or higher processing accuracy. After launch, we compare before and after.

In real cases, this shows differently. For example, we completely eliminated manual order duplication in CRM, reducing returns due to order errors. It's measured in money and stability.

Can automation be changed after launch?

Yes, and it's standard practice. Business processes evolve, and automation must adapt. We design solutions to be extensible: change logic, add new conditions, integrate new services.

In most cases, automation develops in stages. First basic logic, then new scenarios.

What is turnkey BPA?

This is when we handle the entire cycle: process analysis and bottlenecks, modeling future automation, technical implementation and testing, deployment and team training, plus post-launch support.

You get a working system that truly reduces manual work, saves resources, and scales with your business.

Do you conduct free workshops?

Yes, we hold workshops or consultations at the start to figure out what and how can be automated in your case. We analyze existing processes, show cases, and provide a preliminary action plan. After the meeting, you'll understand if automation makes sense for you and what it takes.

How do you implement automation without disrupting operations?

We always phase the rollout. First, we test new logic on a copy or in a separate environment. Then launch with a limited number of users. Only after that to full operation. This avoids failures, keeps familiar processes for the team, and gradually transitions to the new approach. It's crucial to implement changes so they actually start working.

What e-commerce services do you provide?

We create e-commerce solutions deeply integrated into the client's business logic. Our projects implement the full cycle – from product cards, catalogs, payments to personal accounts and loyalty programs.

For example, for an international brand, we built a platform with a personal account, payments, bonus program, and analytics collection. For a major film festival – an online and offline ticket sales system with schedules, admin panel, and integration with cash registers and ticket scanners. Such solutions allow not just selling, but fully managing the e-commerce ecosystem.

More about e-commerce solutions

Which platform suits my business?

It depends on the task. If you need to quickly launch online sales, we take a ready-made CMS or platform that can be adapted with minimal changes. If you have complex logic, integrations with CRM/ERP, or need a multi-level role system – we build a custom solution from scratch.

For greater flexibility, we often use a headless approach – where the site's backend is separated from the frontend visible to customers. This allows easy addition of new channels: mobile version, app, POS, partner portal, etc.

We always build the platform for your context, not adapt to off-the-shelf solutions.

Can you create an online store from scratch?

Yes. This is usually a comprehensive e-commerce solution: accounting logic, access controls, personal account, integration with CRM, warehouse, payment systems, deliveries.

How long does it take to launch an e-commerce site?

1-3 months, depending on complexity. An MVP can launch even faster. If many integrations, more time goes to testing and fine-tuning all data exchange channels. We always launch quickly what's ready to deliver tangible results, without waiting for a perfect release.

What functionality do you implement in e-commerce solutions?

We implement a full set of e-commerce features: product or event catalog, product card with description and terms, checkout with card payment, user personal account, loyalty program integration, user action analytics.

For example, in the BAT project, we built a complete e-commerce system: from product selection to payment and bonus accrual for package scanning. For the Odessa Film Festival, we combined online ticket sales, offline cash registers, and entry validation.

Can you integrate payment systems?

Yes. We implement direct payments, connect gateways considering the client's bank, currency, and jurisdiction. We set up payment status processing logic, handle errors, timeouts, bank checks, refunds. As a result, the company gets a stable payment acceptance channel that works even under load.

Do you implement inventory or stock management?

Yes, if the business needs it. In e-commerce projects, there's often a need to integrate with accounting systems like ERP, CRM, or custom admin panels. Showing current stock or controlling orders is part of standard logic.

Can you connect CRM?

Yes. In our projects, CRM is part of the system. We can integrate ready-made CRM or implement custom analytics for tracking user activity, segmentation, automated mailings, etc.

In the BAT case, the CRM system automatically interacted with the e-commerce platform: purchase data, bonuses, behavior were transferred centrally. This enabled personalized campaigns.

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Additionally

IWIS development principles

Digital transformation solutions built around business needs

Our transformation initiatives focus on clear operational objectives. The work is directed toward execution, transparency, and control of core business processes. Companies operate faster. Reporting becomes clearer. Operational friction decreases without additional complexity.

IWIS operates as a digital transformation agency where change occurs through a structured program, not through a set of tools. Strategy, technology, and process optimization align within a single execution model. Fragmented platforms transform into a unified digital ecosystem. Teams work faster. Leadership relies on consistent data. This approach has been applied across more than 90 projects. These environments are complex, and stability is critical.

Digital transformation solutions built on business needs

Each initiative begins with a business-focused assessment. Teams examine systems, workflows, and data flows. This helps identify bottlenecks, manual operations, and operational risks. It also reveals where execution slows down and where productivity declines.

Next, a clear action plan defines measurable outcomes. As a digital transformation company, IWIS focuses on implementation, not theory. Automation consolidates repetitive tasks. Cloud integration connects systems. Data analytics and API integration unite tools into a single operational environment. Legacy system modernization occurs in stages. Day-to-day operations remain stable throughout the process.

Business digital transformation: from strategy to implementation

Large-scale change requires structure and discipline. Adding new tools to inefficient processes increases complexity. Teams begin with assessment and planning. Then they move to system integration. As the organization grows, long-term optimization occurs.

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